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Added by on April 1, 2013

An equation that’s becoming popular today is EC = MC. Every company can be it’s own Media Company. These forward-thinking companies use brand journalists to tell their corporate stories in a way that appeals to consumers. The top reasons brand journalism is being used are: to educate customers (49%), to retain customers (26%), and enhance brand loyalty (14%)…according to a survey by Custom Content Marketing.

Learn more, visit our brand journalism agency, Live Fit Films.

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